Dhaka, November 27, 2024 – The smartphone industry has long been a battleground for technological superiority. In this ultimate battle Infinix’s HOT 50 series is taking a different approach—focusing on style, creativity, and entertainment to win over Gen Z.
When
it comes to style and self-expression, Gen Z knows how to make a statement—and
their choice of smartphone is no exception. With the Infinix HOT 50 series,
Infinix has struck a chord with this vibrant and dynamic generation by creating
devices that are as much about trendy fashion as they are about functionality.
The
Infinix HOT 50 Pro+, the flagship model of the series, epitomizes this balance
between bold aesthetics and cutting-edge performance. Its FeatherLight Wing
Design and world’s thinnest 3D curved screen make it feel more like a high-end
fashion accessory than just a phone. Available in eye-catching hues like Dreamy
Purple, Titanium Grey, and Sleek Black, the device complements any look—be it
casual, sporty, or elegant.
But
the emphasis on aesthetics doesn’t come at the expense of durability. The
TitanWing Architecture ensures the phone remains lightweight yet resilient,
offering scratch-resistant and shock-proof protection with Corning® Gorilla®
Glass.
The
HOT 50 series isn’t just about looking good; it’s designed to meet the demands
of Gen Z’s active and content-driven lifestyle. Equipped with features like a
120Hz AMOLED display, Helio G100 processor, and 5,000mAh battery, the series
supports everything from gaming and streaming to multitasking and content
creation.
Its
AI-powered camera system, including a 50MP main lens on the HOT 50 Pro+,
enhances photography and videography capabilities. Features like AI Night Mode
and AI Voice Capture make it easier for users to document their experiences,
whether through high-quality images or hands-free video recording.
The
series has also gained traction for its practical innovations. Features like
Bypass Charging and Overnight Charging Protection highlight the brand’s
commitment to reliability and user convenience, making it a practical choice
for extended use.
At
the same time, its rugged durability, powered by Titan Armor Protection,
World's First 5-Year TÜV SÜD Fluency Certification, ensures it can keep up with
the active, on-the-go lifestyle of Gen Z.
The
success of the HOT 50 Pro+ has amplified interest in the broader HOT 50 lineup,
which includes the HOT 50i, HOT 50, and HOT 50 Pro. Offering a variety of price
points and features, the series has been praised for its accessibility and
value.
The
HOT 50 Pro+ is priced at BDT 23,999, while HOT 50i, HOT 50, and HOT 50 Pro—are
already available in the market at BDT 13,999, BDT 16,999, and BDT 18,999,
respectively, making high-performance smartphones accessible to all.
By
addressing both the functional and aesthetic needs of its users, Infinix is
carving out a trendy niche in the highly competitive smartphone market. Whether
it’s for its bold design, advanced features, or affordability, the HOT 50
series has positioned itself as a go-to choice for Gen Z—a generation that
values both substance and style.
About Infinix:
Infinix Mobility is an emerging
technology brand that designs, manufactures and markets an expanding portfolio
of devices worldwide under the Infinix brand, which was founded in 2013.
Targeting today’s youth, Infinix focuses on developing cutting-edge technology
embodied in meticulously designed mobile devices that offer refined style,
power and performance. Infinix devices are trendy and attainable with the
end-user at the forefront of every step forward.
With “THE FUTURE IS NOW” as its brand
essence, Infinix aims to empower today’s youth to stand out from the crowd and
show the world who they are.
The company’s portfolio of products is
sold in more than 70 countries around the world in 8 regions, covering Africa,
Latin America, the Middle East, Southeast Asia, and South Asia. As of April
2023, Infinix has one concept store in Morocco, 74 authorized stores abroad (a
30% YoY increase), and over 46,700 retail stores worldwide. Infinix has
cultivated a strong global fanbase and hosts regular offline events to provide
early access to new products and technologies, as well as testing of the XOS
fan edition.
For more
information, please visit: http://www.infinixmobility.com/
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